This semester we will be diving into our new units on Price Elasticity of Demand (PED) and Price Elasticity of Supply (PES). Students will get to see just how important these concepts are in the marketplace. Students won't just get to grips with economic theory; they will also gain a better understanding of how consumers and producers act and react.
PED helps us understand how much the demand for a product changes when its price does. On the flip side, PES measures the change in the quantity supplied when a product's price changes. Grasping these ideas is essential for interpreting market signals and making informed decisions, both in business and as consumers.
To illustrate the concept of inelastic PED, consider an essential and time-sensitive product like emergency medical kits, which have no real substitutes. Imagine a scenario in Econotown during a health scare. The residents realised the importance of having a medical kit due to an unexpected outbreak. Despite a price increase by the only retailer in town, people continued to purchase the kits. The demand for medical kits remained steady despite price changes because they are essential, needed urgently, and lack any true substitutes.
This example shows us how certain products, especially those tied to health and safety, maintain steady demand regardless of price changes. During our lessons, we will investigate different market scenarios, engage in role-plays, and analyse case studies to see how PED and PES come to life beyond the textbook.